Heya. Nice to meet you.

Time to introduce myself.
I’m leading with passion, and passion brings responsibility, teamwork, and attention to detail. Yapper, unfiltered, honest, serious, but with a love for little goofing breaks to relax and remember all is going fine.

From 2021 to 2025 you would’ve bumped into me at Boomerang, a social-first agency part of Publicis Groupe, where I was a creative and art director. I’ve shared concepts of all types and social-first guidance with: Schwarzkopf, Birkenstock, Barilla, got2b, Prime Video Nederland, Syoss and many more brands.

My client list made me have experience in global and regional campaigns + dynamic content.

From November 2019 till December 2020 you would’ve met me at Fabrica Research Center, where I was a creative resident and video maker. Guided under the legacy that Oliviero Toscani left behind, together with also legendary Tibor Kalman and so many other iconic creatives, I ideated on internal and external projects that raise awareness over vulnerable groups and societal challenges.

I’m currently in a full time new role,
however I am always up for freelance work on my independent free hours, evening and weekends. Email me here and we see together what awesome stuff we can bring
to life: alexandra.m.vgl@gmail.com